Courses
Learning Path
Introduction to Digital Marketing
Different types of Marketing: SEO, Content, Email etc
Learn Market specifics marketing strategies
Induction to important tools
Implement ideas through Live Projects
Establish your own brand value as marketing expert
Courses
Course Content
Introduction to Digital Marketing
- Understanding/ Overview of Digital Marketing
- Basic of Digital Marketing Tools
- Different channels of marketing
Conceptual understanding Digital Marketing
- Detailed Definition and Importance of Digital Marketing
- 7C’s of Marketing
- Benefits of Digital Marketing
- Career and Future in Digital Marketing
Types of Digital Marketing
- Content Marketing
- SEO(Search Engine Optimization)
- Social Media Marketing
- SMO(Social Media Optimization)
- Google Ads and Google Analytics
- Mobile Marketing
- Influence Marketing
- And Others
Digital Marketing Strategy
- Steps to create a effective marketing strategy
- Understanding lead generations
- Growth and working strategy
Introduction to Content Marketing
- Introduction to copywriting, content writing and content marketing
- Understanding advertising models
- Readability vs Searchability
- Steps to write content, ads and post for various platforms
SEO
- Definition and understanding of SEO
- How does SEO works
- How to increase traffic
- The complete SEO guide
- Keyword Research
- On page vs Off page SEO
On-Page SEO
- Keyword Selection
- On-page SEO benefits
- Understanding various SEO techniques
Off-page SEO
- Understanding Link and Non-link SEO
- Benefits and importance of Off page SEO
- Techniques of Off page SEO
Social Media Marketing Strategy and Importance of SMO
- What is social media marketing and SMO?
- Pillars of SMM
- Understanding audience of Facebook, Instagram , LinkedIn and others
- How to choose right platform
Various Social Media Platform Marketing
- Facebook and Instagram Marketing
- Facebook and Instagram Ads
- LinkedIn Marketing and Ads
- YouTube Marketing and YouTube Ads
- Analysis of your platforms
Email Marketing
- Introduction to email marketing
- Complete Understanding of Email Marketing
- Understanding types of Email ( Trigger Email,Promo Email,etc)
- How to avoid emails going to spam
Google Ads
- Benefits of Google ads
- Setting up Google Campaign
- Using and understanding use of keywords in Google Ads
- Quiz
Google Analytics: How to use it for effective marketing
- Understanding the Google analytics and its importance
- 13 Benefits of Google Analytics
- Understanding the consumer behavior to increase traffic
- Understand acquisition and conversion
Mobile Marketing and Influence Marketing
- Understanding mobile marketing
- Various types of mobile marketing(app-based, sms, location based,in-game marketing, etc)
- Understanding the influence Marketing
- Selection of the best source for your brand(Source Model)
- Sponsored Content, Unboxing, Brand Ambassador program
- Micro-influencer vs macro-influencer
Digital Marketing Live Project
- Strategy for Digital Marketing Brand Promotion
- Implementing Project
Course
Program Outcomes
Certificate Course in Digital Marketing
10 Different Live
Projects
Build your
brand
Market Driven Digital Marketing Tools
Become an Digital Marketing expert
Get placed as Digital Marketing Professional
Course
Elements
Digital Marketing
Advanced Certificate course in Digital marketing makes you an expert in digital marketing in fields like content, mobile, email, social media, pay-per-click, conversion optimization, and digital analytics. Enroll in our 4-month Digital Marketing Program to learn the newest tools, work on actual projects, and attend expert sessions from across the world.
Why Digital Marketing
Helps in brand awareness,
development and marketing.
Beneficial for understanding the
consumer or clients requirement.
Modern and cost-effective method
of marketing with vast reach.
Learning and Benefits
You will gain an understanding,
working and strategy behind the digital world .
Important and critical
understanding necessary for social media, digital media and
e-commerce.
Learn various techniques to
generate leads for the business
Who this program is for?
This course is for fresher's or intermediate business or technology people who want to continue or start their career in business/marketing or technology.
Alpha
₹2999 /-
Beta
₹16999 /-
Gamma
₹119999 /-
- Learning Video
- Live Interactive session
- Live Project
- Case Studies
- Reading essentials
- Placement assistance
- Internship opportunity
- Call assistance from experts before Interview
- Mock Interview
- Personalized Mentoring
- Industry tools training
- Industry Specific training
- Paid Internship
- Exclusive access to premium group consisting of 500 different domain experts
- Special Projects
- Placement Guaranteed Service
- Learning Module: 160 Hours
Testimonials
What are they saying
Meghhaa Woraah
CEO & Founder
The course is pretty amazing. The curriculum is well documented and the division of the syllabus class-wise is very optimal and helps the student to grasp the concepts. The video lectures and hint videos are extremely helpful
Raj Grover
Designer
I had joined this course for an online program last year and I have to say that the experience was absolutely amazing. They ensure learning and thorough understanding is their aim. Absolutely loved it!
Jena Karlis
Store Owner
Best teachers ever available for 24*7 hours for any kind of problem or doubt so that they are able to clear. There are videos that teach us to the best of the concepts and help us do all the coding questions. Excellent place, Dedicated staff, Well maintained, Best infrastructure
Matt Brandon
Freelancer
Fugiat enim eram quae cillum dolore dolor amet nulla culpa multos export minim fugiat minim velit minim dolor enim duis veniam ipsum anim magna sunt elit fore quem dolore labore illum veniam.
John Larson
Entrepreneur
Quis quorum aliqua sint quem legam fore sunt eram irure aliqua veniam tempor noster veniam enim culpa labore duis sunt culpa nulla illum cillum fugiat legam esse veniam culpa fore nisi cillum quid.
Courses
More Offerings
Web Development
₹1699
Website Design
Et architecto provident deleniti facere repellat nobis iste. Id facere quia quae dolores dolorem tempore.
Marketing
₹2500
Search Engine Optimization
Et architecto provident deleniti facere repellat nobis iste. Id facere quia quae dolores dolorem tempore.
Content
₹1800
Copywriting
Et architecto provident deleniti facere repellat nobis iste. Id facere quia quae dolores dolorem tempore.
"